Joico Blonde Life Violet Shampoo 10.1oz/300ml
Joico Blonde Life Violet Shampoo is the ultimate brass-neutralizing cleanser for natural or processed blondes looking to maintain a cool, icy tone. This sulfate-free formula instantly eliminates unwanted yellow and brassy hues while nourishing and rehydrating fragile blonde strands. Infused with Monoi and Tamanu oils, it gently cleanses the hair, fights frizz, and restores luminous shine, helping your blonde look salon-fresh between visits. Ideal for use 2–3 times per week for bright, cool-toned brilliance.
Key Benefits
- Neutralizes yellow and brassy tones instantly
- Brightens and maintains cool blonde shades
- Rehydrates and protects fragile, color-treated hair
How to Use
Apply to wet hair and lather. Leave in for 1–3 minutes, then rinse thoroughly. For best results, follow with Blonde Life Violet Conditioner. Use 2–3 times per week.
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