Pulp Riot Semi-Permanent Hair Color is a professional vivid dye loved by salon stylists for its paint-like consistency and deep, saturated pigment. It is a direct dye, so it goes on straight from the tube with no developer to mix, painting bold, true-to-tone fashion color onto pre-lightened hair. The thick, creamy gel base spreads smoothly for clean, controlled application and rich coverage, while conditioning care helps protect and soften strands through the color process. Vegan and cruelty-free, it is formulated without ammonia. Made for stylists and at-home color lovers who want intense, expressive shades, it lays down vibrant color that fades softly and gently over time.
Product Features:
- Paints bold, saturated fashion color with a paint-like, true-to-tone professional pigment
- Goes on as a direct dye with no developer to mix, straight from the tube onto lightened hair
- Spreads smoothly from a thick, creamy gel base for clean, controlled, richly covered application
- Made for stylists and at-home color lovers wanting intense shades, vegan and ammonia-free
How to Use:
Start with clean, dry, pre-lightened hair. Wearing gloves, apply evenly from roots to ends and saturate fully. Leave on 20 to 30 minutes, then rinse with cool water until it runs clear.
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